Thursday, March 20, 2014

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Overcoming the user engagement crisis with gamification

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Denis Duvauchelle is CEO and co-founder of Twoodo, helping your team organize itself using simple #hashtags.

People today are bombarded with information, ads, offers, messages, videos, articles, tools, websites. It’s extremely difficult to get their attention. Even worse, once you have their attention it’s often more difficult to retain it.

This holds true both for consumers and employees across almost all fields and industries. The phenomenon has been dubbed the

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