Microsoft is set to close on a deal to purchase the vast majority of Nokia’s handset business in the first quarter of 2014. The deal will see the software giant become a smartphone OEM overnight, helping its push into the hardware business.
However, the choice to purchase Nokia’s Lumia line of smartphones may have been slightly less voluntary, and a bit more required than might have been previously thought.
More simply, Microsoft may have had little choice but to drop more than $7 billion on the deal.
Here’s a graph that shows search volume for Windows Phone (blue), and Lumia (red):
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