Google apparently cares more about giving the best search results than punishing spammers, as it’s returning lyrics site Rap Genius to its high rankings for searches after it was exiled for SEO spam 10 days ago. What looked like a death sentence for Rap Genius’ traffic has turned into a slap on the wrist. Today Rap Genius detailed what it did wrong, and how it ditched the spammy links to get back in Google’s good graces.
Previously on “Rap Genius’ SEO blunders”, the startup had raised $15 million from Andreessen Horowitz to annotate the web. It’s site hosts lyrics, religious texts, legal documents, poems, and news and allows users to add explanations of what they mean. The Rap Genius founders are known as braggadocious rabble-rousers, and they showed off their ridiculousness on stage in an interview with me at TechCrunch Disrupt New York embedd below. There they discussed doing study drugs like Adderall while naked to make sure the stayed home and focused on building the site.
FacebookTwitterLinkedInRap Genius Announces News Genius at Disrupt NYRap Genius steadly rose to the top of many search result pages thanks to links from bloggers and being venture funded so it doesn’t have to show ads like the aggressive pop-ups and ringtone scams that pollute competing lyrics sites like AZlyrics and MetroLyrics.
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